“We are looking to penetrate the South Indian markets for our molasses. Sugarcane output in these states is estimated to remain low during the 2017-18 crushing season, a fourth year in a row, resulting in lower molasses availability. Since demand for potable liquor, a derivative of molasses, is very high in these states, we will soon approach the (UP) government to allow us the sale of molasses to distilleries out there,” said an industry official.
Industry estimates UP mills would contribute 10 mt of sugar this season, to the overall India production estimate of 25.1 mt.